Using video on landing pages can increase conversion by 86%. Of course, for your video marketing to be successful, it needs to be done right. You can’t just throw up any old video and hope for the best. Video marketing…
Did you know about 247 million people in the United States have a social media profile? If you own a business, you know the importance of having a strong social media presence. As you might know, becoming a social marketing…
Nowadays having a website has no longer become an option for businesses. This is the best way to get in front of a large audience and reach those that are not in your local area. If you have been looking at…
SEO and Digital marketing have an undeniably close relationship. They both work together to increase the visibility of your brand online. Imagine you have a shop with no product images or signage and a few curious people come in and…
In the modern-day, the Internet is pretty much the primary marketing strategy that matters. Gone are the days when one could purchase a few billboards, put up a few signs, and call it a day for the marketing department. These…
Wondering how to get to the top of Google in your niche? You’re in the right place. Moving up the search engines helps improve your business’s visibility, and can mean more money and authority for your website. In this short…
Did you know that 50% of home buyers found their homes through the internet? This is why real estate agents need to make sure that they have a good website that is attractive, easy to use, and uses relevant SEO…
Choosing the right search keywords is one of the most important aspects of a good search engine optimization (or SEO) strategy. If you haven’t been focusing on keywords when creating content for your website, you’re likely lagging behind your competition.…
Internet traffic originating from pay-per-click advertisements bring approximately 50% more lead conversions than organic web traffic. This is all good and well, but how do you, as the marketer, figure out if your Google Adwords is truly working for your business? From analyzing…
You have a lot of options to drive traffic to your site. There’s social media, text ads, display ads, and sponsored content. They can all make a difference in your business, but which one is the best way to get…
