Did you know that over 55% of business emails are read on mobile devices? Stats like that are why mobile compatibility is one of the hottest email marketing trends in 2019. However, mobile compatibility isn’t the only thing email marketers…
Did you know that millennials don’t trust traditional marketing techniques? So, regular ad techniques like print and TV ads that worked for the baby boomers don’t work for millennials. So, how can you engage with and reach this highly influential…
In business, marketing is one of the keys to success. And the days of relying only on newspaper ads, radio spots, and billboards are long gone. Today, there are much more effective ways to promote your brand. Digital marketing has…
So, you’re interested in setting up an affiliate marketing program for a product or service that you currently offer. There’s a ton of money to be made in affiliate marketing and you want to get your hands on some of…
When it comes to eCommerce, no one does it bigger than Amazon. Recently, their Prime Day event increased sitewide sales by 72%! But if you didn’t notice an uptick in sales, you’re likely frustrated by your lack of success with…
It’s estimated that, by the year 2020, digital media expenditure will make up to 24 percent of the entire advertising sector. That’s a major improvement from the current 15 percent. Even then, 15 percent is a large figure that underlines…
About 70% of Americans currently have an active Facebook account – and this social media giant is absolutely something your brand should have a presence on. You likely already know about the importance of using your brand’s logo as a profile picture,…
As an entrepreneur, having a website for your business is very important if you want to grow your business. It doesn’t stop there, however. You need to get people who are interested in what you’re selling to your website. Without…
In this digital age, we are continuously being targeted by marketing and media. If you have a product or brand to promote, making it stand out against competitors can be a huge challenge. Experiential marketing enables you to engage your…
You may be the best at what you do, but would good does it do if no one knows about it? Marketing is all about getting the word out about your company and ensuring that those who might be interested…