Financial ratios are a major factor in business, but far from the most glamorous part of business ownership. Unless you have a background in accounting, many might not even come to mind. Their importance, though, can mean the difference between…
Nearly 100% of all people seeking legal advice start their search online. With 1.35 million lawyers in the United States, competition for search engine marketing (SEO) rank is fierce. This market saturation makes it difficult to stand out. Everyone seems to be getting the…
Google processes over 40,000 search queries every second, which adds up to 3.5 billion searches a day. With search engine optimization (SEO), you can appear in these searches and attract more people to your site. As traffic to your site…
Successful businesses get most of their revenue from a loyal group of customers that buy often and refer them to other customers. This group of customers is called a client base. The larger your client base, the more your expected…
10% of all students in the United States attend private school. The difficult part is getting those students to come to your school. No matter how amazing your school is, encouraging private school enrollment can be tough. Private schools need…
Are you ready to grow your medical practice and bring more patients your way? If so, you need to start with a robust healthcare marketing strategy. Since 72% of internet users say they looked online for health information within the past…
With so much competition in the marketplace, your business needs to stand out. Whether you’re starting a law firm or another type of business, your brand identity is what sets you and your products apart from the competition. Do you…
There are over 1 billion websites. That makes building your website a little daunting especially if you are trying to make your website stand out. If you want your website to stand out, you need to know what it takes…
There are 2.9 billion social media users worldwide and the number keeps growing. This makes social media networks one of the fastest, most effective ways for businesses to communicate with their customers. Potential, new, or existing customers want to feel…
85% of internet users watch online video content on their devices. Video is prevalent seemingly everywhere. Video marketing is taking advantage of this opportunity and showing businesses how video can help their customers. There are now explainer videos that demonstrate…
