You can not afford to ignore mobile SEO. In fact, most consumers are now spending more time on handheld devices when browsing the web and making purchases. This means that the desktop website you spent time and money on may be losing you, customers.
We have listed 5 benefits of mobile SEO that are imperative to a successful website.
1. Your SEO Scores Will Increase
Google now takes mobile scores as an SEO ranking factor. The bottom line is that if your website is slow and has a high bounce rate (see below) you will not rank for keywords. Not ranking will give you a low SEO score and cost you traffic.
Web traffic is a potential custom and losing customers costs money. There are many other factors that help a website’s SEO rating, such as the number of backlinks and traffic. However, with rating systems such as domain authority also coming into the picture, if you don’t address the mobile SEO situation now your competitors will.
2. Faster Page Speed
Fast loading time will increase your SEO rating. The big question is how do you actually do that? Luckily there are a number of ways.
Firstly, you could hire a developer to remove and tidy any unwanted code in the back end of the site, also increasing online security. You can also create an amp page, a streamlined version of your website and pages. Finally, check your hosting is the best and fastest provider you can get.
3. Enhance the User Experience
A mobile-friendly website is designed to fit on a small screen. It does not have the same fonts and menus you would get on a desktop web page because they can be hard to navigate without a mouse or trackpad. This can lead to frustration and cause people to leave the website.
Have you ever tried a website on your phone not designed for mobile? Try finding one and navigating it to see how frustrating it actually can be. An example of a stunning mobile experience would be this legit paycheck stub maker website which is easy to navigate and clear.
4. Increase the Time Spent on Your Site
Having customers browse your website benefits you in two simple ways. The first is that the more they browse, the more connection they make with your business. This leads to more chances of them making a purchase or committing to signup.
The second reason is that it adds to your SEO score. The bounce rate measures the time people spend on your website. If they come and go quickly, it has a negative impact on your score. A mobile efficient website improves this vastly.
5. Mobile SEO Costs Less Than an App
App development is expensive. Increasing your mobile SEO practice actually costs very little. Thus, you can enter the mobile market without the huge outlay required in app development.
Gain a Competitive Advantage
The truth is that many businesses are behind the curve when it comes to mobile SEO. We are not just talking about grassroots, small businesses either. Many major corporations are still failing to address the issue.
You can gain an advantage over them and more importantly, your direct competitors, by addressing the mobile SEO issue quickly. Time costs money. Maximize your time by using the services of legit paycheck stub makers to help your paychecks.
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