Managing a marketing project can be a lot of work. You might want to invest in a project management solution to help make the task easier. But if you don’t know much about the project management tools on offer, you may not know how to pick the right one.
Thankfully, there are some clear winners when it comes to marketing project management tools.
In fact, if you keep reading, you’ll discover 7 of the best project management tools on offer. By the time you’re finished reading, you’ll know the benefits of each tool and which one is right for you.
Let’s begin!
1. Trello
The first tool we’re going to take a look at is Trello. Trello makes it easy to visualize the status of a project.
That is because it makes use of columns. Each of these columns can be dedicated to a certain stage of the project. Within these columns, you can create ‘cards.’
These cards can denote a certain project/or piece of work associated with the entire project. You can then move these cards along into the adjacent column, once there is progress on the project.
This is all helpful if you are trying to track content production. You can have a column for writing and a column for editing, for instance.
People can also comment on these cards. This makes it easy to keep track of what people are saying in relation to a certain task. People will also receive email notifications if they are ‘associated’ with a certain card.
2. Asana
Another tool that can be really helpful is Asana. You can use it to manage projects but you can also use it to store files.
There is even a feature that allows you to message people within the tool, thereby removing the need for email. This is helpful if you want to avoid overloading your inbox with notifications from your project management tool.
This tool is helpful if you are working on something that requires the input of a lot of people. It also has a very simplistic user interface and this means it does not take a long time to learn how to use it.
3. G-Suite
There is also the option of investing in something known as G-Suite.
This is a project management solution provided by Google. It is worth mentioning that G-Suite doesn’t really serve as an ‘app’ solution. There is no purpose-built software for project management.
What G-Suite does offer, though, is easy and simple to use tools that make collaboration very straightforward. For instance, using G-Suite, people can easily share spreadsheets with one another and comment on them. This is helpful if you are trying to keep track of a link-building campaign.
They can also make use of Google Drive if they want to share large files.
4. Zoho Projects
Another project management tool worth taking a look at is Zoho Projects. This management tool comes from the large software company known as Zoho. This is being mentioned because if you are familiar with other Zoho applications, you might find it easy to learn how to use this tool.
This tool allows you to do many things that makes it easy to work as part of a large team of people. Using this tool, you can plan projects and set milestones for each project. You can also create recurring tasks and subtasks.
There is also a feature which allows you to create Gantt charts. This makes it easy to see if the project is on track. The Gantt chart will update itself as certain parts of the project are completed. This can help provide insight into how fast a project is moving.
You can also track time using Zoho Projects. This makes it easy to generate invoices, in relation to certain kinds of work that have been completed, for a particular project.
5. Slack
Slack is not something that is really considered a project management tool. But it is something that makes managing a project a lot easier.
That is because, with the help fo slack, it becomes a lot easier to have conversations with other members of your team. This makes it easier to solve issues that might be causing a delay, in relation to a certain project. This can, therefore, help projects to be completed a lot faster.
6. Teamwork
Teamwork is one of the most comprehensive project management offerings available. It is designed to provide a solution to a variety of teams. This is helpful if you run a marketing agency.
That is because you may have a variety of teams in your agency. You might have a creative team in charge of design and a software team in charge of website coding. By making use of Teamwork’s unique offerings, for each type of team, you can ensure everyone is able to easily manage their project.
7. Clarizen
Clarizen is project management tool, that can provide enterprise levels of functionality.
This tool has many features that make project management a lot easier. One such feature is the ability to capture ideas. This makes it easier to keep track of anything that can be done to improve a project.
There is also a feature that makes it easy to ‘scope’ a project. This can help you identify the resources required to complete a project and the amount of time it will also take.
Time to Invest in Some Marketing Project Management Tools
Managing a marketing project is not always easy. But with the help of project management software, the task becomes somewhat easier.
In this post, we’ve taken a look at 7 marketing project management tools you might want to look into. With each option, we’ve tried to highlight some of the benefits of investing in such a solution. Ultimately, you will need to assess your needs, to find out which one is right for you.
Most project management solutions provide a free trial. This means that you do not have to worry about losing money, as a result of investing in a solution that isn’t right for your company.
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