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Advertising on Facebook

Facebook with its billion of users and its precise targeting options offers great opportunities for promotion. You can use posts and comments, groups and pages, ads or hashtags to reach your target audience in a very cost efficient manner.

Sub Domains vs Sub Directories Which Is Better for SEO?

Sub domains and sub directories both have advantages and disadvantages for SEO. Read the article to learn more about this and also when to use a sub domain and when a sub directory.

How to Make Your Site Less Vulnerable to Search Engine Algorithm Changes

It's not possible to fully protect a site against the updates of the algorithms of search engines but in order to minimize the damage, you can do a lot. For instance, don't target endless keywords, optimize for long tail and for less competitive keywords, post new content regularly, get backlinks from good sites only. Also, use PPC and social media as alternative traffic sources.

Google Keyword Planner and Other Keyword Volume Tools

The best keyword volume tools are Google Keyword Planner, Bing Keyword Tool, and WordTracker Keyword Tool. Each of them has its pros and cons, as outlined in this article.

Website Speed and Search Rankings

Website speed might not be directly related to SEO rankings but it is a factor. The disadvantages of having a slow site go far beyond potential low rankings, so you wouldn't like to leave your site slow. This article will tell you how to improve your site's speed.

Why Using Captchas on Your Site Is a Bad Idea

Captchas help keep spam under control but they also kill conversions. In order to minimize the damage, you might want to go with a less annoying captcha version, get Akismet or any other third-party party anti-spam solution, or use the honeypot technique.

How to Improve SEO Rankings with Google Plus

Google Plus has many benefits for SEO from dofollow links, to relevant anchor text, to fast indexing. In order to reap the benefits, you need to create a great profile, post good content, be active, and above all create an attractive About page and use Google Authorship as much as possible. This article provides more details on all these.

How to Get Traffic from Tumblr

Tumblr is a great option when you need niche traffic. Create a cool profile, post quality content (and if possible, do it regularly), interact with other users, and this will help you become popular. When you become popular, this certainly increases your chances to get traffic not only to your Tumblr profile but to your site as well.

How to Perform a SEO Audit

This article will teach you how to perform a SEO audit. A SEO audit includes multiple steps, such as analyzing your site's accessibility and indexability, on-page and of-page ranking factors, as well as a comparison to your competitors.

How to Acquire SEO Customers

There are many ways to acquire SEO clients but as discussed in this article, the best tactics are to get referred and recommended, to post on and respond to ads on job sites, to partner with a designer/developer and to be active online - i.e on social media and do guest posts.

How to Convince Your Client that Your SEO Efforts Will Bring Traffic

SEO results are hard to measure but you can use some indicators, such as better rankings for minor keywords, increased number of unique keywords that bring traffic, increased rankings from search engines in general, improved rankings with ranking services, and better visibility on social media to show your client you are making progress.

35 Lessons a Decade in SEO Has Taught Me

A decade in SEO has taught me a lot. While link building and keyword research are vital there are also many things that make or break a SEO campaign. This article shares 35 of the most valuable lessons I learned in my first decade in SEO.

The Importance of Using Google Webmaster Tools for SEO

Google Webmaster Tools gives you stats about search queries, site links, crawl errors, keywords, and sitemaps. It helps identify problems in these areas, thus helping you to do a better SEO job for your site.

How to Protect Your Content

Content theft kills your rankings. Learn how to use Google Authorship, Google Alerts, and DMCA complaints in order to protect your content from illegal use.

How to Use SlideShare for Driving Traffic

SlideShare, the free presentation-sharing network can bring you traffic, help you rank with search engines, and expand your newsletter/social media followers. In order to make it work for you, you must upload quality presentations and actively promote them. This article tells you how to make the most of SlideShare.

Free SEO vs Paid SEM

Free SEO and paid SEM are the major ways to get traffic. Each of them has its strengths and weaknesses. Learn when to use free SEO and when paid SEM is the better choice.

How to Choose a SEM Company

A good SEM company can make or break your business. Because of this, you need to know how to choose a reliable SEM partner. The tips in this article will help you make a safer choice.

Top Paying Adsense Keywords List 2013

List of highest paying Google Adsense keywords

Best Affiliate Programs

There are thousands of affiliate networks, most of which don't deserve your time. Here is a list of eleven networks that are worth joining: Commission Junction, Share A Sale, Amazon, eBay, Clickbank, Max Bounty, Peer Fly, LinkShare, Never Blue Ads, PepperJam, and More Niche.

How to Use Guest Posts for Backlinks and Promotion

Guest posts are a wonderful way to promote your site for free and to get backlinks. Pick quality sites, write good guest posts, and you will see how powerful guest posting is

How To Check A Site's Rank

When you want backlinks, you want them from quality sites. When you want to advertise, or to sell/buy sites, you are also interested in the quality of the sites in question. In order to determine the quality of the site, use the ranking services, such as Page Rank, Alexa, Compete, Quantcast, and the others described in this article.

Google Adwords Alternatives

With the hundreds of ad networks that exist, you can't say there are no viable AdWords alternatives. However, if you don't want to follow the trial and error approach and test every single network you encounter, have a look at these 12 Google AdWords alternatives that many Web marketers consider even better than AdWords itself.

How to get traffic from Pinterest

For visual products / services, Pinterest is a dream come true. This social network allows to share images and can really boost your business. Learn how to use Pinterest to promote your business.

How to Make Money with Google Adsense

There is a lot of money to be made with Google Adsense. If you know how to pick your niche, which keywords to optimize for, how to choose the ad units, and where to place them, you might be lucky to turn your site into a stable source of income for you.

How to Get Free Press Coverage

Free media coverage can help a business a lot. While not everybody is destined to be a media star, the simple tips in this article will help everybody to get the media coverage they need.

Promoting Your Amazon Kindle eBook

Amazon Kindle has a huge earning potential. However, the competition is fierce, too. This is why you need to know how to make your Amazon Kindle eBook popular. Read this article and you will learn what to do in order to promote your Amazon Kindle eBook.

Google Adsense Alternatives

Google Adsense might be the most popular way to monetize a website but it certainly isn't the only one. Here are 10 Google Adsense alternatives to explore that could bring you more money than Google Adsense itself.

How to Analyze Your SEO Competitors

When your goal is to rank well with search engines, it is important not only what you do to optimize your site but also what your competitors are doing. This is why you need to keep an eye on your competitors' SEO activities, as discussed in this article.

The Google Panda Update

The Panda update is one of the most serious changes in search engine algorithms in the last years. This update affected millions of sites (and their owners). If you want to learn how to make your site do well in post-Panda searches, read this article.

SEO Musts for Local Business

When you are doing business locally, you need local traffic. Maybe you are asking yourself how this is possible, since search engines are global in nature. Read the article and you will learn what you can do to get targeted local traffic to your site.

How to Optimize for Baidu

Baidu is the most popular search engine in China, more popular than Google itself. This is why, if you have visitors from China, it makes sense to optimize your site for Baidu as well. The rules for ranking well with Baidu are similar to the rules of the other search engines, yet there are differences, as we show in the article.

How to Optimize your Website for Mobile Search

obile search is different from desktop search and if you have lots of mobile visitors, you need to make your site mobile-friendly. Shorter keywords, shorter pages, current info, and compliance with mobile standards are some of the key points to follow in order to make your site suitable for mobile searchers.

How to Pick an SEO Friendly Designer

It is very important to hire a SEO-friendly designer because if you don't and your site is designed in a SEO-unfriendly fashion, you can't compensate for this later. This article will tell you how to pick a SEO-friendly designer and save yourself the disappointment of low rankings with search engines.

How to Boost your SEO with Google Adwords

In addition to using AdWords for getting paid traffic to your site, it can also be used for SEO. This article shares some ideas on how you can use AdWords for SEO.

YouTube Traffic

YouTube is one of the best ways to promote your services and products and to get free traffic. If your videos there manage to get viral, this could make a real difference to you. However, in order to be successful on YouTube, you need to know the ropes. This article tells you the most important tricks for getting traffic from YouTube and for successful promotion there.

Make money from your website

Article explains various ways of making money from your website.

Top 10 Costly Link Building Mistakes

This article tells you about the most common of the costly link building mistakes many web masters make. Links from irrelevant sites and/or irrelevant anchor text, and links with the “nofollow” attribute are some of the mist common mistakes but they are not the only ones. Linking to sites with poor reputation, linking to good sites gone bad, image links (with or without ALT text) are also some common link building mistakes you should avoid.

10 Ways to Get Traffic for Free

Top 10 Ways to Get Traffic for Free

How to get traffic from Facebook

Facebook is the coolest social network and it can help you promote your business and get lots of traffic to your site. There are many ways in which you can harness the power of Facebook and some of them are the topic of this article.

How to get traffic from Twitter

Twitter can drive you lots of traffic if you know how to use it to your advantage. This article will teach you what to do and what not to do, if you want Twitter to work for you.

HTML 5 and SEO

Impact of HTML5 on SEO

SEO Careers during a Recession

Explains what you can expect from your SEO Career during a recession

Bing Optimization

This article deals with the differences in the algorithms used by Bing and Google.

Top 10 SEO Mistakes

List of the 10 most common SEO Mistakes

Choosing SEO as Your Career

The article deals with the advantages and disadvantages of choosing SEO as your career.

How to get Traffic from Social Bookmarking sites

This article explains how to harness the power of social bookmarking in order to reach the front page off major social bookmarking sites like Digg, Netscape, StumbleUpon, Reddit etc. and drive a lot of traffic to your site.

Choosing a SEO Company

This article explains how to select a SEO company and it includes advice on important points to watch for when making the decision whether to choose a particular company or not.

Keyword Difficulty

This article focuses on one often forgotten aspect of keyword selection, namely how difficult it would be to top the results for a particular keyword. The article also gives ideas what to do when all your keywords seem to be occupied by your competitors.

Optimizing for MSN

This article explains the different approach for optimizing for MSN, in comparison to optimizing for Google and Yahoo!. The factors that are of primary importance for MSN SEO - keywords and metatags - are described in detail.

Web Directories and Specialized Search Engines

This article gives ideas of some of the Google/Yahoo alternative for getting popular on the Web - namely submitting to Web directories and specialized search engines. The article explains in brief what is good about Web directories and specialized search engines and what their limitations are.

Importance of Sitemaps

This article explains what sitemaps are, why use them, how to generate a sitemap and submit it to Google and the other search engines.

How to Build Backlinks

This article concentrates on how to build backlinks in a natural way or via different programs and forums. The article also mentions some of the dangerous practices in building backlinks and strongly recommends to avoid them under all circumstances.

Your Website from Google Banned to Google Unbanned

This article describes what to do when a SEO nightmare i.e being excluded from Google comes true. While the article focuses on the steps that are necessary to perform in order to be reincluded in Google's index, it also lists some of the possible reasons for being penalized.

Optimizing Flash Sites

Macromedia Flash is a popular technology for enhancing Web sites. But for SEO optimizing Flash sites is not the most pleasant task, neither an easy one. This article shows how to find a balance between Flash contents on a site and high rankings with search engines, as well as some of the available workarounds for dealing with Flash content.

Bad Neighborhood

The purpose of this article is to explain how to deal with bad neighbors on the Web - what to do and what not to do, if you want to keep your site clean from being related to link farms, Web spammers and the like.

What is Robots.txt

This article focuses on how to write (or generate) and validate a robots.txt file in order to prevent search engines from crawling and indexing parts of your Web site.

Jumping Over the Google Sandbox

This article deals with the supposed Google Sandbox effect that is used to probe new sites before letting them into top positions, as well as the measures site owners and SEO experts can be take to minimize the negative effects of the sandbox over their sites rankings.

Optimizing for Yahoo!

This article deals with the differences in the algorithms used by Google and Yahoo!, as well as Yahoo! WebRank, which helps to determine the popularity of particular pages among users.

See Your Site With the Eyes of a Spider

When optimizing a page it is important not how you see it but how search engines see it. A search engine spider simulator is a valuable tool that can help you see a site with the eyes of a spider, so that you can correct any mistakes you might have that will deprive you of top ranking with search engines.

Optimization, Over-Optimization or SEO Overkill?

This article shows how to avoid SEO over-optimization (and black hat SEO tricks) because intentional or unintentional over-optimization might turn into a real nightmare in terms of search engine ranking or it can even lead to temporary or permanent ban from search engines.

Ranking in Country Specific Search Engines

This article explains how your website could Rank better in Country Specific Search Engines.

The Age of a Domain Name

This article explains the role of the Age of a domain name in search engine rankings.

The Importance of Backlinks

This article will explain to you what a backlink is, why they are important, and what you can do to help gain them while avoiding getting into trouble with the Search Engines.

Dynamic URLs vs. Static URLs

This article explains the various challenges of Dynamic URLs vs. Static URLs.

Duplicate Content Filter: What it is and how it works

This article will help you understand why you might be caught in the filter, and ways to avoid it. We'll also show you how you can determine if your pages have duplicate content, and what to do to fix it.

 
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